OpusEdu: Building a Web3 Education Platform

We’ve helped OpusEdu to bring their vision for decentralized education to life, creating the foundational brand identity and user experience for the platform from concept to launch-ready design.

OpusEdu Case Study Image
Used Softwares
Figma
Illustrator
Photoshop
Industry
Education
Result
Successfully launched a new market-defining product.

1. The Challenge

Turning a Powerful Idea into a Market-Ready Product
The Business Opportunity: The founders of OpusEdu identified a massive gap in the market: while interest in Web3 was exploding, education remained complex, jargon-filled, and inaccessible to mainstream audiences. Their vision was to create a platform that could onboard the next generation of users into the decentralized world. The challenge? They were starting from a blank slate.

They needed a partner to translate their vision into a tangible product that was intuitive, trustworthy, and engaging for absolute beginners.

Project Overview

Create a Brand that Inspires Trust: Build a complete brand identity from scratch that feels credible and welcoming.
Design a Frictionless User Experience: Architect a user journey that is simple and intuitive by design.
Deliver a Design System and UI: Create a comprehensive design system and UI to build, iterate, and scale the product efficiently.

Our Role

As the founding partner, LimeChain was responsible for the entire product definition, design process, developing the project and maintaining. We led the brand strategy, visual identity, and the end-to-end UI/UX design, culminating in a detailed handoff to their engineering team.
OpusEdu Case Study Image

2. our approach

Product Development

Phase 1: Architecting the User Experience

We began by mapping out the entire user journey. Since the platform have different user types, this involved creating specific user flows, wireframes, and prototypes to validate concepts and ensure a logical, seamless experience. Our priority was to eliminate confusion at every step.
OpusEdu Sitemap Image

Phase 2: Branding, Design System Building and UI Design

Before any UI was considered, we focused on "why." We developed a visual identity centered on trust and accessibility to directly address the skepticism of new users. The logo, combining the letter O from Opus with chain connected squares, which represents the Blockchain. Those combined establishes the idea of "Web3 Learning."

After that we delivered a comprehensive component library in Figma. This wasn't just a style guide; it was a complete toolkit that empowered the development of the UI itself, helped maintaining consistency, and helped the scaling of the platform with confidence.
OpusEdu Image StyleGuide

3. The Solution

A Cohesive and Intuitive Learning Platform

Feature Spotlight 1: The Course Creation Flow

Beyond the learner experience, a critical component of OpusEdu's success is empowering educators to create and share their knowledge. We recognized that course creation tools are often complex and intimidating, especially when integrating Web3 elements.
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image

Feature Spotlight 2.1: Course Purchase Flow

To tackle one of the biggest hurdles in Web3—the transaction—we designed a clean, modal-based checkout experience. It clearly visualizes each step, increasing user confidence and converting interest into action.
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image
OpusEdu CS Image

Feature Spotlight 2.2: Onboarding Through Education

To further demystify the platform and empower new users, we created a comprehensive video walkthrough packaged as a free introductory course. This wasn't just a help video; it was a strategic onboarding tool.

4. The Impact

From Vision to a Market-Ready Reality
Our work with OpusEdu culminated in the successful launch of their platform. The project's success is defined by the powerful, strategic foundation we built, enabling them to enter the Web3 education space with a competitive and user-centric platform.
Key Strategic Outcomes
A Complete, Market-Ready Product Design
We delivered a fully-realized platform design, allowing OpusEdu to move from the idea phase directly into development with a clear, validated blueprint.
A Trustworthy and Professional Brand Identity
OpusEdu launched with a strong brand that immediately builds credibility and sets them apart. This is a critical asset for attracting users, partners, and investors.
An Intuitive UX as a Key Differentiator
In a market of complex products, OpusEdu's key advantage is its simplicity. We delivered an accessible user journey that demystifies Web3.
An Engine for Future Growth
We equipped their team with a robust design system, empowering them to build new features twice as fast and evolve the platform efficiently.

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